Whiten & Strengthen Without Harsh Chemicals

Fluoride-Free ❌ Peroxide-Free ❌ SLS-Free ❌ Synthetic Whiteners-Free ❌

A Smarter Approach to Oral Care

Traditional whitening toothpastes often rely on chemicals that can weaken enamel and disrupt the oral microbiome. embi takes a different approach using science-backed ingredients to support enamel remineralisation strengthen teeth and maintain gum health while naturally whitening.

Key Benefits

✔ Whitening Through Science – nHAp fills microscopic imperfections for a naturally brighter smile without harsh abrasives or peroxide.

✔ Supports Remineralisation & Strength – 10% Nano-Hydroxyapatite (nHAp) a well-researched fluoride-free option helps rebuild enamel and support sensitivity reduction.

✔ Microbiome-Friendly Formula – Chicory root prebiotics & L-Arginine support beneficial bacteria and help maintain a balanced oral ecosystem.

✔ Freshens Breath & Cleans Teeth – Hydrated silica xylitol and tea tree oil gently polish teeth assist with daily plaque removal and neutralise acids.

✔ Supports Sensitivity & Moisture Balance – Xylitol helps stimulate saliva production for lasting freshness and comfort.

✔ Sustainable Packaging – Bioplastic tube made from renewable sugarcane helps reduce plastic waste and lower carbon footprint.

✔ Travel-Friendly – Solid formula meets airline regulations for easy on-the-go oral care.

✔ Trusted by Oral Health Professionals – A safe and effective fluoride-free option.

Ingredients

Water (Aqua), Xylitol Nano Hydroxyapatite (Hydroxyapatite), Microcrystalline Cellulose, Sorbitol, Sodium Bicarbonate, Hydrated Silica, Malic Acid, Calcium Carbonate, Sodium Lauroyl Sarcosinate, L-Arginine (Arginine), Chicory Root (Cichorium Intybus Root Extract), Cellulose Gum, Mint Aroma, Xanthan Gum, Magnesium Stearate, Melaleuca Alternifolia Leaf Oil.

🛒 ADD TO CART & experience the embi difference!

💡 Pro Tip: Pair with the embi OOC Soft Bristle Toothbrush and the embi Edge Tongue Scraper for a simple and effective oral care routine.